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Archive for December 2015

Fundraising Predictions for 2016

As the year comes to a close, there are many things to be grateful for and many things to look forward to. Below are some predictions and insights that we believe can set your fundraising apart in 2016: Transparency around impact will continue to drive younger donors, so make sure to report Millennials and Generation…

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Generations of Supporters

A better understanding of your advocates is crucial to long-term success. Moreover, knowing where they should sit within your impact network enables you to take full-advantage of their skills. This breakdown highlights what your supporters are yearning for and to do.

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Aligning Digital and Analog for Fundraising Engagement

Technology is wonderfully transformative. It transports us great distances in seconds, makes education available at any time and compels us to expand ourselves and minds. But from a post to a tweet, interaction can come without ever meeting face-to-face. It is something that we tend to overlook, particularly in peer-to-peer fundraising, and shouldn’t take for…

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The Alliance of Marketing-Development-IT is Critical

Great organizations are built up of great teams and collaboration. Trouble is, sometimes competing priorities reduce partnership and increase friction. As technology’s influence expands into every department it becomes critical to ensure education throughout your halls and to enrich alliances. More specifically, Marketing–Development–IT need to embody the Three Musketeers as their success and streamlining enables…

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